Little Burgundy
MULTI

The prefix “multi” precedes hundreds of words. It embodies a composite of differences—colours, generations, disciplines, ethnicities. It unites the many and gives rise to a diversity of thought, a diversity of art, and a more dynamic society. “Multi” is the future. Embrace it.

Conceptualization of Little Burgundy’s SS17 campaign. MULTI included the design of a magazine featuring an editorial shoot, a product shoot, and an influencer portrait shoot. It also contained several articles, games, and a shop book of the full shoe collection. Multi Bold, an original typeface, was created for the project. For the online component, five videos were produced to highlight Canadian influencers. Watch the videos here!

Prix Grafika 2018